The Latest

Jun 22, 2013

Buvette, One of my favorite breakfast spots in New York. 

Jun 19, 2013 / 2 notes

Meet Jeremy Tooker of Four Barrel Coffee 

Jun 16, 2013

Terrapin Stationers | A creative way to produce quality stationery.

Jun 15, 2013 / 2 notes

Make It Count | big fan of this movie maker, Casey Neistat.

Independent Brands
Jun 9, 2013 / 10 notes

Independent Brands

Jun 9, 2013

SATURDAYS SURF NYC | Lifestyle brand

Jun 8, 2013

Comodo | Best story told of a restaurant.

Jun 3, 2013 / 3 notes

Picture Book Maker, Oliver Jeffers

Jun 1, 2013 / 241 notes


I discover new brands that pique my interest quite frequently, but it isn’t often that I find a brand that has me completely sold before I ever even see the clothing in person. RPMWEST is one of those rare companies. 

RPMWEST makes a very simple product in a very simple manner; the jeans that RPMWEST produces are made with high quality Japanese selvedge denim, constructed in America. There aren’t any bells and whistles; there are no gimmicks. It’s quality denim, made in America, and it only costs $95. That’s what sold me.

It’s apparent that the jeans are of a high quality, but the pricing and delivery method is what really makes them stand out. Once RPMWEST launches from their Kickstarter in a few weeks, they will send three pairs of denim to whomever pre-ordered a pair of jeans. You try the three pairs on, and you keep whichever one you like the best. RPMWEST has two cuts (slim straight and new classic), and you get to try on three sizes of whichever cut you choose. When you decide which fits the best, you send the other two back free of charge. You get the wholesale price of $95, and you make sure that you get the right fit. 

I’ve never heard of any online business plan that allows you to try jeans, a garment that I always have trouble finding in a suitable fit, in such a flexible situation. RPMWEST’s model seems to alleviate that problem quite a bit for guys like me. As of right now, it’s all pros and no cons for RPMWEST on my list. I’ll be awaiting my pairs to try on in the coming weeks. If you want to do the same, you can pre-order on their Kickstarter.

May 31, 2013

Seb Lester, designer of letter forms based out of the U.K.